Armando Zumaya

Finding the Gold in your Electronic Screening
Topic: Electronic Prospect Screening

July 19, 2006 at 2:00 PM Eastern

Registration Fee:

$39.95 Archive can be downloaded for 5 days from date and time of purchase.

Duration:  90 minutes

Summary
Every year thousands of organizations pay a great deal of money out of their budgets to have their databases screened electronically in an effort to identify wealth and potential major gifts prospects in their donor lists. Yet, most electronic screenings are poorly used and misunderstood. What should you look for in an electronic screening? How should you prepare your team to maximize its findings? What are some of the hidden tricks in approaching your results?

Learning Objectives

1. Understanding what an electronic screening actually gives you and doesn’t
2. Identifying the skills and staff to maximize a screening
3. Creating structures and staffing to support a prospecting culture

Who should attend?
Any fundraising professional or nonprofit organization who wants to get the most out of their electonic screening or is planning to use it in the future.