Julia Walker

Campaign Planning: 8 Steps to a Successful Capital Campaign
Topic: Campaign Planning

April 25, 2006 at 3:00 PM Eastern

Registration Fee:

$39.95 Archive can be downloaded for 5 days from date and time of purchase.

Duration:  90 minutes

Summary
Are you in the early planning stages of a capital campaign? Do you want to reach and even exceed your campaign goal? In this highly informative seminar, you’ll learn eight practical steps for building a successful capital campaign. Julia Walker, a nationally known fundraising expert who has advised numerous institutions of all types on campaign planning, will discuss how to prepare your institution and volunteers for the upcoming capital campaign. In this information packed presentation you’ll learn how to prepare your Board and raise its “vision” as you begin the critical planning process. You will find out how to identify leadership prospects and build momentum to reach your fundraising goal. You’ll also cover the crucial steps needed to launch a successful campaign -- from determining if your board is ready to give a significant percentage of the dollars needed to developing a compelling campaign case that will attract new donors and dollars. If you’re ready to exceed your campaign’s goal, this is one fundraising seminar you don’t want to miss.

Learning Objectives

1. Identifying the steps needed to plan a capital campaign.
2. Motivating your board for the campaign and setting goals.
3. Developing the campaign’s structure, timetables, phases and gift levels

Who should attend?
Experienced fundraising professionals with campaign experience and organization who are starting to plan for campaign who want advanced strategies that help exceed goal.